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10 Of The Best Baby Skincare Brands In Australia In 2024
There’s a reason they say, ‘soft as a baby’s bottom’. A newborn baby’s skin is the most soft and supple you’ll ever find. For that reason, any products they come into contact with should be nourishing, soft, and above all - gentle! As a result, finding the best baby skincare products can be a tall order, as it’s hard to determine which products are going to be gentle enough to use on your baby’s super soft - and sometimes sensitive - skin.
Also, which skincare products do you actually need? It can be hard to determine what is worth your money and what isn't, as you don't want to be caught at home with a new baby, and sans the products you need - right when you need them most!
What to look for in a baby skincare brand:
When it comes to choosing the best baby skincare products for your little one, there are a few things you should consider before committing to a range of products.
Ingredients:
This is probably the most important aspect of choosing skincare products, especially for your newborn. The most important reading you can do before buying skincare products is the ingredients list! You want to make sure the skincare products you select for your baby are free from any nasty chemicals - basically, any ingredients that you don’t recognise or can’t pronounce! What you should be looking for are products without artificial colours and fragrances, but that has plenty of nourishing and calming ingredients, such as shea butter, coconut oil, chamomile, aloe vera, and jojoba oil, just to name a few.
A full product offering:
When you find a product line that you do like, you want that range to be able to cater to all your baby's needs! It’s great to find a range that features a shampoo, body wash, body lotion - and even a nappy balm if possible! That way you can be confident with what you’re putting on your baby’s skin at all times.
Multi-use products:
Products that can be used in multiple ways are favourable when it comes to babies. This is because you can be confident in the product you’re using wherever you’re using it on your baby, and you have fewer products to store and buy - which means less clutter and more money saved!
A range that grows with your baby:
This is essential for many parents, as often when you find a skincare range for your baby, you don’t want to just stop using it when they become toddlers and move on to using adult products. What you want is a range that either can be used well into toddlerhood and beyond, or that features products for the next stage, as these will more than likely feature similar ingredients as the baby range.
Spot-test disclaimer:
Before using any new products on your baby, it’s important to do a small patch test on their arm or leg to determine if the baby has any reaction to any of the ingredients within the product.
Which products do you really need?
When it comes to baby skincare products, it's always best to keep it simple. The less ingredients - the better! A good starter may contain a baby shampoo, a baby body wash, or soap (this could be combined as a baby hair and body wash), a baby moisturiser and or baby massage oil, baby nappy cream, or powder.
As your baby gets older, you may want to include a specific bath and body wash with a slight fragrance to promote sleep (such as lavender essential oil), and a hair conditioner.
1. QV Baby Skincare
QV Baby skincare products consist of a range of gentle hydrating cleansers and moisturisers specially developed for babies’ delicate skin. Recommended by paediatricians, every QV Baby product is free from soap, colour, fragrance and other common irritants, so nothing comes between you and your baby.
What makes QV Baby skincare different?
Besides being recommended by paediatricians, the QV Baby Bath Oil, Gentle Wash, Moisturising Cream and Barrier Cream dermatologically tested and recommended by GPs and other medical specialists helping make it the #1 baby skincare brand in pharmacy.
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What is QV Baby's most popular product?
The QV Baby Gentle Wash is one of the most popular products among parents, as it is a moisturising soap-free wash, suitable for daily use on delicate or sensitive skin. Likewise, the QV Baby Bath Oil is much loved, as its water dispersible oil helps cleanse and moisturise the skin without leaving a greasy residue. However, the is increasingly being found in parent’s nappy bags and change tables, because its soothing, non-sticky, moisturising formula helps protect delicate skin against nappy rash when applied at each nappy change.
Real customer reviews:
[Review of QV Baby Bath Oil] "Our hospital highly recommended using QV Baby Bath Oil with our newborn and we couldn’t fault it. 2 years on we only use QV and his skin feels so soft and amazing, we give it to all of our friends as baby shower gifts, a wonderfully gentle product." - Donna York, 8 February 2019
[Review of QV Baby Gentle Bath Wash] "Great product for my daughter only body wash that works for her! She has eczema , dermatitis I can’t really give her a lot of lotions or body washes but QV works on her perfectly best body wash and products I have seen!" - Elieshah, 3 March 2019
2. Itchy Baby Co Natural Baby Shampoo & Body Wash, $24.95
What makes Itchy Baby Co Natural Baby Shampoo & Body Wash different?
Itchy Baby Co Natural Baby Shampoo & Body Wash is carefully crafted to cleanse, soothe and nourish little skin during bath time. The gentle and effective formula is enriched with the power of Australian Emu Apple and made with natural ingredients.
Introducing Itchy Baby Co Natural Baby Shampoo & Body Wash – a tender touch for your little one's bath time. Their thoughtfully crafted formula cleanses, soothes, and nourishes delicate skin, ensuring a gentle experience. Enriched with the goodness of Australian Emu Apple and made from natural ingredients, it's a loving choice for your precious baby's skincare routine.
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Why try Itchy Baby Co Natural Baby Shampoo & Body Wash?
Suitable for all ages, Itchy Baby Co Natural Baby Shampoo & Body Wash has a gentle formula that is a rich source of antioxidants to help protect the skin from environmental stressors, while its anti-inflammatory properties can soothe and calm little skin. A fun tear-free experience, Itchy Baby Co Natural Baby Shampoo & Body Wash is a must-have for the whole family.
Real customer reviews:
"This has made a huge difference to my daughter’s (2yrs) persistent cradle cap. Even without following up with the oil each time, it had certainly faded and started to come away" - Sarah K
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"Love it! It’s so perfect for washing hair. It has gotten in the eyes, and bath water stings more than this stuff"
Exclusive offer for One Fine Baby visitors:
Get a one time discount of 15% off with the code: IBCOFB - Available to use on their entire range of skincare products.
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3. Gilly Goat
Proudly Australian made and owned, Gilly Goat is a premium lifestyle baby brand that offer a range of high-quality baby skincare and signature baby accessory essentials that are devoted to quality and complete cuteness.
Designed from nature for sensitive little souls, Gilly Goat creates baby and children care essentials that are as useful as they are beautiful.
What makes Gilly Goat different?
Formulated with super natural botanical extracts including Aloe Vera, goat milk, shea butter, sweet almond, coconut oil, olive leaf, rosemary and allontain, Gilly Goat baby skincare products are designed and formulated especially to be used on delicate baby skin.
What is Gilly Goat's most popular product?
This Gilly Goat Starter Pack is full of Gilly Goodness and makes a perfect shower gift to keep little ones, clean, soft and calm. Makes for a perfect gender neutral baby shower gift. The Gilly Goat Starter pack comes beautifully packed in the Gilly Goat canvas tote gift bag and includes:
1 x Gentle Baby Hair & Body Wash (250ml)
1 x Soft Baby Moisturising Lotion (250ml)
1 x Soothing Baby Nappy Cream (125ml)
The Gilly Goat Gentle Baby Hair & Body Wash:
Made with care for delicate baby skin. Soothing Lavender and Chamomile are extra gentle and caring for precious little ones.
The Gilly Goat Soft Baby Moisturiser:
An extra soft nourishing lotion that soothes and conditions delicate baby skin. With moisturising Goat Milk, Shea Butter, Aloe Vera, Vitamin E, Lavender and Chamomile.
The Gilly Goat Soothing Nappy Cream:
Enriched with nourishing Goats Milk, Shea Butter, Vitamin E, Allantoin and Aloe Vera to soothe and protect your baby’s bottom. Extra nourishing and non-greasy formula with Luxury botanicals like Lavender and Chamomile oils.
Real customer reviews:
"We love Gilly Goat products especially the baby hair & body wash. It’s a great all in one product that doesn’t irritate my little ones skin. It’s great for any skin types especially ones with sensitivities. Couldn’t recommend it enough." - Kristie, 3 November 2020
"My family first received a Gilly Goat gift pack when my boys were toddlers. The Gilly Goat Calm Baby Oil Bath Milk is our favourite for bathtime. We love how the oil transforms into a milk and has a calming effect. Our eldest son said "If I was stuck in a box I would use GG Bath Oil to get out!". I think he means it makes his skin smooth! A Gilly Goat gift pack is the perfect gift for young families. PS. My husband loves to bathe in Gilly Goat Calm Baby Oil Bath Milk also." - Julie, 6 February 2020
4. GAIA Baby Skincare
Home sweet home. GAIA Skin Naturals is proudly Australian-made, owned and loved. The baby skincare products (excl wipes & cotton) are locally manufactured to benefit communities, stay affordable and to help the environment.
What makes GAIA Skin Naturals different?
GAIA baby products are tailor made for sensitive skin.
Each of the GAIA products has been carefully crafted to feature the gentlest of ingredients, in order to minimise skin irritations and dryness. The products are designed to calm, moisturise, soothe and protect the skin with no compromises.
What is GAIA's most popular product?
GAIA Natural Baby Moisturiser is made from all the good stuff: organic shea butter, organic rosehip and organic avocado oils, plus natural extracts such as wheat germ oil and cacao butter. This careful combination of ingredients is designed to moisturise and nourish rough and dry patches - even on the most sensitive skin. It also protects against future dryness to ensure soft and supple skin all year round.
GAIA Natural Baby Moisturiser contains the calming aroma of organic lavender to make sure your tiny human is completely relaxed before bedtime for a peaceful night’s sleep - for both you and baby.
Real customer reviews:
[Review of GAIA Natural Baby Moisturiser] "This is absolutely perfect for bubba's with sensitive skin, I'm big on natural products for my family's skin and my daughter has very dry sensitive skin and this works wonders, i pair it with the baby oil and honestly it helped my daughters skin so much, i cant recommend enough for people that want to go natural." - Amy G, 31 May 2020
[Review of GAIA Natural Baby Massage Oil] "It was a midwife that suggested this product to help little miss get to sleep. Apparently giving baby a light massage, especially around the feet and ankles before bed can help them sleep better. At that point I was ready to try anything! I love that this product is not greasy and good for sensitive skin too." - Zoe M, 31 May 2020
5. Mustela baby skincare
Mustela is the skincare expert for babies and mothers-to-be with 70 years of research in baby's skin. Innovative, safe, efficient and natural.
What makes Mustela different?
Mustela products are designed to protect and preserve babies' and children's skin, from birth. Mustela imagines the best possible care products, with ingredients from natural origin, and concretely commited to protecting the environment, while always preserving their values - those of a family business that continues to design and produce its products in France, with love.
What is Mustela's most popular product?
The Eczema-prone range called Stelatopia is Mustela's most popular product range as it's so gentle for baby's skin, even if it's irritated.
Eczema-prone skin affects 1 in 3 children in Australia. Easy to identify, it translates by extremely dry skin with red patches and itchy skin.
To respond specifically to these issues, Mustela researchers have formulated the Stelatopia range, fragrance-free, a new generation of restorative skincare made with Avocado Perseose and Sunflower Oil Distillate.
The active natural ingredients soothe and provide the essential lipids needed for the development of his skin barrier.
The Stelatopia range is a proud supporter of Eczema Association Australasia.
Real customer reviews:
[Review of Mustela Stelatopia Cleansing Gel] "Love this stuff! So gentle and sweet smelling. I used all Mustela products on my son as a newborn and toddler as he had very sensitive skin. Now that I’m in my 32 I have developed very fragile skin, extremely dry and prone to rashes. Well back to Mustela products and I’m thrilled with this cleansing cream. I use it in the shower instead of soap or other products since even those labeled for dry skin irrated my arms and legs. This stuff is amazing and I highly recommend it. Worth every penny!" - tatia.a, 7 May 2020
[Review of Mustela Stelatopia Emollient Cream Face] "I never write reviews but this was a miracle product! This cream is a little on the expensive side but it has been worth every penny!! My 7-week old son had an eczema rash all over his face, ears and neck, it was so dry and irritated. I tried EVERYTHING, but nothing else really helped, until I found this cream. This picture shows before and after only 24 hours and 2 applications! It continued to improve and was completely gone within 3 days!! Absolutely worth it! Highly recommend! The only downside was that while it goes on very light and silky, it dries sticky and stays sticky for a very long time. I am assuming that’s what seals the moisture in and makes it work so well, so a little stickiness is worth it and it didn’t brother him. And for the price a little goes a long way and it’s a good size product." - Mommaoak, 26 April 2021
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6. Mamave Bubba's Wash, $24.00
What makes Mamave Bubba's Wash different?
Mamave Bubba’s Wash is an exceptionally soft and nourishing all-in-one wash for your baby’s delicate skin and hair. Vegan and Australian-made certified, Mamave Bubba’s Wash contains soothing plant extracts (calendula, aloe vera, pomegranate), as well as borage seed oil, which is proven to help improve cradle cap/dry skin in babies.
Why try Mamave Bubba's Wash?
Despite being nourishing and gentle for baby’s skin, Mamave Bubba’s Wash also contains lavender and ylang ylang essential oils for a delicate and calming aroma. This no-nasties formula also contains invigorating mandarin essential oil and cucumber, which will help to send your baby off to sleep feeling smooth and nourished.
Real customer reviews:
"“The baby wash that needs to be on every new mums registry! My daughter has sensitive skin and eczema flare ups but this wash is so calming on her little body and we have never had a flare up from this wash (but have with other brands, even big name brands). It also smells amazing and is filled with all natural ingredients. We have told every one of our 'parenting' friends about this wash.”"
"“This product is amazing! Both me and my little one look forward to bath time as this bubba wash smells absolutely divine. Can't wait to try more of your products.”"
Exclusive offer for One Fine Baby audience:
Use code ‘OFB15’ for 15% off total order value when you visit the Mamave website.
7. al.ive body
If you're looking for a chic, natural baby skincare range that looks great and smells amazing, you can't go past al.ive body.
What makes al.ive body different?
The very best natural and nourishing ingredients with no nasties are just the start of why this brand is so delicious for you - and your baby!
What is al.ive body's most popular product?
The al.ive body Baby Duo, containing a 320ml Hair & Body Wash, 320ml Body Lotion and a matching tray, this duo uses carefully selected ingredients for young skin. Infused with Pear Extract, Jojoba Oil and Calendula this duo will work to cleanse and moisturise your little one’s skin.
Enjoy the 100% natural fragrance of gentle pear extract, a sweet and fruity scent that you and your little one will love. The elegantly designed tray contains and steadies the duo, ensuring you can dispense one-handed with ease.
Real customer reviews:
[Review of the al.ive body baby duo] "I have gifted this 3 times already. It's makes such a beautiful gift for mums and bubs. It smells soooo good. Just a subtle pear scent. I highly recommend. I will be purchasing the refills for myself (I don't need the bottles)." - Bfv10032, 19 June 2021
[Review of al.ive body baby Hair & Body Wash in Gentle Pear] "Not only is the packaging super cute but this wash leaves my little girl smelling so sweet! Love that it is a gentle wash and has not irritated her eczema at all!" - Danielle B, 26 April 2021
8. Endota Spa Nurture Range
The endota organics Mother & Baby Nurture range features the same level of quality certified organic ingredients that the original skincare range includes.
What makes the endota spa nurture range different?
endota organics Nurture products are gentle and non-toxic.Dermatologically tested & suitable for sensitive skin. They contain no harsh chemicals, sulphates, parabens, artificial colours or fragrances.
What is endota spa Nurture's most popular product?
The endota Organics™ Nurture Baby Essentials set is one of the most popular products in the range as it features everything a new parent needs to care for their new baby at home. The set has been scientifically formulated to care for your baby by women’s health scientist Dr Hayley Dickinson, PhD.
Real customer reviews:
[Review of endota spa organics protecting barrier balm] "This product is AMAZING. Not only does it work on my bubs nappy rash, it works WONDERS on my children's eczema!!!!! A MUST HAVE!" - Charlene, 1 May 2019
[Review of endota spa organics protecting barrier balm] "A great multi tasker. Is safe to use while actually breast feeding. But also great for any dry cracked skin, even as a lip treatment." - Madeline, 16 April 2020
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